REC Partners is an independent advisory firm for sport and entertainment sponsorship. We hold no athlete book, no property book and no media partnerships — we earn from the measurement and the advice, not the inventory. That independence is the product.
The same standard a committee or a board applies to any other asset.
We don’t sell inventory or capital. When we say a deal is worth it, we’re not also earning the commission.
Computer vision, social listening and audience reconciliation, run in-house — not outsourced.
We read a sport position like any asset: priced on evidence, structured on terms, measured on outcome.
Every figure is labelled. Measured is verified; modelled is estimated, with the model shown.
Motorsport is the sector of deepest live work; other verticals are engaged selectively. Delivered multilingually (EN, IT, FR, ES, DE) across Europe and beyond.
Every engagement is custom-built. If we’re not the right firm, we say so.
REC Partners Ltd · London, United Kingdom · Companies House 16459225. Read a sport asset as an asset.
Tell us the question. We can usually tell you within twenty minutes whether REC is the right firm for it.
Open the conversation →